Ui Swim x Baltic Sea Action Group

Dear Ui Swim Community,

Exciting news! We're thrilled to announce a new chapter in our journey as we join forces with the Baltic Sea Action Group (BSAG). This non-profit foundation is on a mission to tirelessly save the Baltic Sea, and we're eager to play our part. 

Starting today, 2% of every Ui Swim sale will be dedicated to supporting BSAG's remarkable efforts.

What is BSAG doing?

BSAG is committed to restoring the ecological balance of the Baltic Sea. Collaborating with researchers, businesses, and policymakers, they tackle issues such as eutrophication and biodiversity loss.

Acting as advocates for the sea, they emphasize systemic change through impactful projects in regenerative agriculture, responsible maritime transport, and the establishment of marine conservation areas.




Preserving the Nordic Heritage

Ui Swim, born by the Baltic Sea, holds deep roots in Helsinki and draws insights from Finland and Sweden. This collaboration is inspired by our commitment to preserving the Nordic culture of craftsmanship and design. Our design philosophy defies the wear and tear culture, crafting swimwear with careful consideration for durability, ensuring multi-functionality and a long lifecycle for each piece.

It's not just about swimwear; it's a celebration of enduring style and value. We aim to elevate swimwear into treasured design pieces, worthy of great care—an ethos that resonates with our commitment to the well-being of the Baltic Sea.

And yes, we may be biased, but in our opinion, the Baltic Sea is the absolutely best place to swim, no matter what season it is. We're dedicated to keeping it pristine for generations to come.




Join Us in Making Waves for Change

The Baltic Sea may not have a voice, but together, we can be its advocates. Join us in supporting BSAG's initiatives and contributing to the wave of change. As we navigate the currents of design, let's amplify the message of resilience, care, and collective responsibility.

Thank you for being part of this journey.


Warm Regards,

The Ui Swim Team